WELCOME TO 1995

1995 WAS CREATED FOR THE GIRLS WHO LOVE THE GAME BUT ALSO LOVE DOING IT THEIR WAY.

IT'S ABOUT BRINGING FASHION INTO RUGBY CULTURE AND GIVING YOU PIECES YOU CAN STYLE HOWEVER YOU WANT — WHILE STILL CARRYING THAT DEEP LOVE FOR SOUTH AFRICA EVERYWHERE YOU GO.

BECAUSE FOR US GIRLS, RUGBY HAS NEVER JUST BEEN ABOUT THE 80 MINUTES ON THE FIELD...

✨IT'S ABOUT GETTING READY TOGETHER BEFORE THE GAME.

✨IT'S ABOUT THE BRAAI GOING IN THE BACKGROUND.

✨IT'S ABOUT THE ENERGY, THE MEMORIES, THE CHAOS, THE PRIDE, AND THE LOVE FOR THE COUNTRY THAT BRINGS US ALL TOGETHER.

OUR BIG DREAM? ONE DAY MANUFACTURING 1995 IN SOUTH AFRICA. WE'RE NOT THERE YET, BUT IT'S SOMETHING WE'RE WORKING HARD TOWARDS.

THANK YOU FOR SUPPORTING THIS LITTLE DREAM.

NOW GO WEAR IT, STYLE IT, TAKE IT TO THE BRAAI, THE GAME, THE PARTY — WHEREVER.

MAKE IT YOURS. MAKE IT FUN. MAKE IT 1995.

A woman shown from the back wearing a white ribbed crop tank top with '1995' printed in black on the back, paired with pink sweatpants against a plain light background.

THE NAME 1995

THE NAME COMES FROM 1995 — THE YEAR SOUTH AFRICA WON THE RUGBY WORLD CUP ON HOME SOIL. IT MEANT SO MUCH MORE THAN SPORT. WHEN NELSON MANDELA HANDED THE TROPHY TO CAPTAIN FRANCOIS PIENAAR, IT BECAME A SYMBOL OF UNITY FOR A NEWLY DEMOCRATIC SOUTH AFRICA. THAT SPIRIT STILL LIVES ON TODAY.

A NOTE FOR THE GIRLIES IN SOUTH AFRICA

1995 IS ONE WOMAN. NO INVESTORS, NO TEAM, NO WAREHOUSE. IT STARTED BECAUSE I WANTED SOMETHING FUN AND COMFORTABLE TO WEAR TO RUGBY - HERE, AT HOME, ANYWHERE THE GAME TAKES US. I COULDN'T FIND IT, SO I MADE IT.

THE DREAM HAS ALWAYS BEEN TO PRODUCE IN SOUTH AFRICA. THAT'S WHERE THIS BRAND BELONGS. BUT I'M BASED IN EUROPE AND FINDING THE RIGHT PRODUCER BACK HOME HAS BEEN HARDER THAN I EXPECTED.

SO FOR NOW, WE SHIP FROM HERE. AND HERE'S THE PART I HATE: SOUTH AFRICA CHARGES 45% IMPORT DUTY ON CLOTHING, ON TOP OF SHIPPING AND VAT. IT MAKES THESE PIECES FAR MORE EXPENSIVE FOR THE EXACT PEOPLE I BUILT THEM FOR. GOOD QUALITY AT A FAIR PRICE WAS NEVER A NICE-TO-HAVE - IT WAS THE WHOLE POINT.

BUT THERE'S A WAY ROUND IT. SENDING ONE BIG SHIPMENT TO SOUTH AFRICA CUTS THOSE COSTS DRASTICALLY. SO WE'VE OPENED A ZA WAITLIST - TELL US WHAT YOU WANT, AND ONCE THERE ARE ENOUGH OF US, IT ALL COMES OVER TOGETHER AND EVERYONE PAYS LESS. NO PAYMENT NOW. JUST TELL ME YOU'RE IN.

AND IF YOU'RE ON THAT LIST, YOU'LL BE THE FIRST TO GET 1995 IN SOUTH AFRICA.

I'D RATHER MAKE YOU WAIT THAN MAKE YOU PAY 45% EXTRA.

I'M ALSO STILL LOOKING FOR A SOUTH AFRICAN PRODUCER SO WE CAN EVENTUALLY MAKE THIS AT HOME. IF YOU KNOW SOMEONE - A MANUFACTURER, A FACTORY, A PERSON WHO KNOWS A PERSON - PLEASE REACH OUT. THAT'S NOT A MARKETING LINE. I'M ACTUALLY ASKING.

THANKS FOR YOUR PATIENCE. WE'LL GET THERE.